The Apprentice winner Alana Spencer is looking to expand her range of shops in Wales as she looks to add up to eight new locations.
Ms Spencer recently opened a new cake shop in Cardiff Bay, called Ridiculously Rich and has since opened another branch in Llandudno.
The Cardiff shop is located at Mermaid Quay and offers customers a “cake bar” which allows them to choose a cake, topping and ice cream.
The Aberystwyth native also has a kiosk in her home town that opened in October 2020. Last year was, as it was for many, a difficult period which saw more than 90% of her business dry up due to food festivals being cancelled during the pandemic.
Now, she’s looking to create a coastal collection of eateries – and is asking for the public to help identify potential sites.
The Welsh baker and entrepreneur posted on Facebook today: “Never one to rest on my laurels, despite having just opened my second and third stores, I am on the hunt for more as I pursue my dream of having little blue huts dotted all the way around the Welsh coast (bear with me rest of the UK – your time will come I promise!)
“At the moment, I’m focusing my attention on Mumbles, Tenby, Penarth, Porthcawl, Conwy, Aberaeron, Barmouth and Abersoch although if anyone has any alternative suggestions fire them at me!”
She added: “Ideally it would be great if you could send me pics of any potential sites plus contact details of the owners and if any of these leads pay off…you’ll be my guest of honour at the grand opening.
“Ok social media…do your thang!!”
It was last month that the Ridiculously Rich baker handed out free chocolate brownies to the first 20 sweet-toothed punters to check out her shack at the Craig-y-Don Promenade Paddling Pool site in Llandudno.
Business is looking good, although Ms Spencer admitted that the coronavirus lockdown had a huge effect.
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She said: “Before lockdown last year we had teams that would go out to food festivals and they were all cancelled basically overnight.
“We saw 90% of our business go. The other 8% was all wholesale, shops that sold our products ended up closing too.
“The last 2% was our online cake boxes, we literally sold about four to five a week. We put out a plea online and people started supporting us by buying gifts and we found this whole new part of the business.”
However Ms Spencer spotted an opportunity with hospitality being locked down, she noticed more people were relying on picking up takeaway teas and coffees and snacks at cafes, and launched her first kiosk in Aberystwyth.