The era of the children’s brand name is upon us, with thousands of parents opting for familiar monikers for their little boy or girl.
Ever year, children are named after popular fashion brands, with Chanel the most popular for girls and Valentino for boys.
Armani is the most common unisex name chosen by parents in the UK that is better known as a fashion brand.
Daena Borrowman, PR, social and digital media manager at jewellerybox, said brands were helping parents make difficult decisions.
She said: “Choosing a name for a newborn can be really tough, with soon-to-be parents often spending hours poring over baby name books, in preparation for choosing the perfect name. But you can find inspiration in the most unusual of places, with our research showing that thousands of parents are taking inspiration from their favourite fashion labels, beauty brands and even precious stones. It’s clear to see that it’s not just our clothing and jewellery options that these brands are influencing!”
The top five most popular fashion and beauty brand inspired UK baby names:
|Rank||Name||No. of babies||Brand||Rank||Name||No. of babies||Brand|
|3||Dior||196||Christian Dior||3||Armani||368||Emporio Armani|
|4||Dolce||105||Dolce & Gabbana||4||Salvatore||149||Salvatore Ferragamo|
|5||Estee||53||Estee Lauder||5||Cavalli||105||Roberto Cavalli|
The top five most popular precious stone inspired UK baby names:
|Rank||Name||No. of babies||Rank||Name||No. of babies|